Market Intelligence Center, Taiwan
Market Intelligence Center, based in Taipei, Taiwan, was founded in 1987. MIC is Great China's premier ICT industry and market research house, providing intelligence, in-depth analysis, and strategic consulting focusing on the Asia-Pacific region. As a division of the Institute for Information Industry, MIC works in close partnership with ICT firms, creating unparalleled access to the latest industry pulse. Combined with a unique Asian perspective, MIC equips decision makers with the knowledge and foresight to succeed in today's dynamic ICT environment.
Building on its experience in industry supply-side research, MIC also conducts consumer demand research, focusing on digital life in the Greater China region. MIC analyzes consumer purchasing patterns and user behavior for emerging ICT products, and delivers in-depth comparative analyses of consumer behavior in Taiwan and Mainland China. Using these research findings, MIC ventures to map out future trends in consumer demand in Greater China.
Combining MIC's industry perspective and knowledge of market demand in the Greater China region and Kairos Future’s expertise in mapping out future market trends using advanced research methodologies, Kairos Future and MIC believe that they can create a deeper understanding of consumers' core values and future trends in market demand in Greater China. Kairos Future and MIC can thereby deliver a more comprehensive and in-depth perspective in this research area to their customers.
To learn more about MIC's research, please visit the website at:
